{"id":5295,"date":"2026-06-19T12:46:36","date_gmt":"2026-06-19T12:46:36","guid":{"rendered":"https:\/\/blog.virtualstaging.com\/?p=5295"},"modified":"2026-06-23T11:36:25","modified_gmt":"2026-06-23T11:36:25","slug":"how-to-sell-ugly-house","status":"publish","type":"post","link":"https:\/\/virtualstaging.com\/blog\/how-to-sell-ugly-house\/","title":{"rendered":"How to Sell an Ugly House? (Without Renovating)"},"content":{"rendered":"\n<figure class=\"w-richtext-figure-type-image w-richtext-align-fullwidth\" style=\"max-width:4000px\" data-rt-type=\"image\" data-rt-align=\"fullwidth\" data-rt-max-width=\"4000px\"><div><img decoding=\"async\" alt=\"Title image for blog post: How to Sell an Ugly House?\" src=\"https:\/\/virtualstaging.com\/blog\/wp-content\/uploads\/2026\/06\/6793b90b3b491c7e6765467e_667d77702b31ec9f5d2e8ac4_Pink20Minimalism20About20Lifestyle20YouTube20Thumbnail-scaled.webp\" width=\"auto\" height=\"auto\" loading=\"lazy\"><\/div><\/figure><p>In this guide we&#8217;ll cover affordable and effective ways to ensure a fast sale of a &#8220;ugly house&#8221;. We&#8217;ll introduce you to smart home improvement techniques, coupled with innovative digital tools such as <a href=\"https:\/\/www.virtualstaging.com\/\" target=\"_blank\">virtual staging<\/a> and digital renovation. <\/p><p>Here&#8217;s an overview of what we&#8217;ll cover in this article:<\/p><ul><li><a href=\"#selling-an-ugly-house-the-challenges-and-opportunity\">Selling an Ugly House: The Challenges and Opportunity<\/a><\/li><li><a href=\"#home-improvement-tips-for-selling-an-ugly-house\">Home Improvement Tips for Selling an Ugly House<\/a><\/li><li><a href=\"#transform-and-sell-an-ugly-house-with-virtual-staging\">Transform and Sell an Ugly House with Virtual Staging<\/a><\/li><li><a href=\"#sell-an-ugly-house-faster-with-virtual-renovation\">Sell an Ugly House Faster with Virtual Renovation<\/a><\/li><li><a href=\"#real-estate-marketing-strategies-how-to-sell-an-ugly-house-fast\">Real Estate Marketing Strategies: How to Sell an Ugly House Fast<\/a><\/li><li><a href=\"#blueprint-for-selling-an-ugly-house\">Blueprint for Selling an Ugly House<\/a><\/li><li><a href=\"#how-much-does-it-cost-to-sell-an-ugly-house\">How Much Does It Cost to Sell an Ugly House?<\/a><\/li><\/ul><div data-rt-embed-type='true'><h2 id=\"selling-an-ugly-house-the-challenges-and-opportunity\">Selling an Ugly House: The Challenges and Opportunity<\/h2><\/div><p>Selling a home that doesn\u2019t look like it came off a design show comes with challenges\u2014longer listing times, lower offers, and buyers with high expectations shaped by reality TV. But there&#8217;s upside: so-called &#8220;ugly houses&#8221; appeal to buyers looking for a project, a blank canvas they can shape into something personal. It\u2019s less about perfection and more about potential.<\/p><p>Here&#8217;s some optimistic data from <a href=\"https:\/\/www.nar.realtor\/research-and-statistics\/research-reports\/profile-of-home-staging\" target=\"_blank\">NAR<\/a> underscoring the burgeoning market for &#8216;ugly&#8217; houses ready for a transformation:<\/p><ul><li>A significant number of realtors, specifically 36%, have reported an increase in the share of buyers who are planning to flip a home, painting a promising picture for the market of &#8216;ugly&#8217; houses.<\/li><li>Over the past five years, more than half of the survey participants &#8211; precisely 51% of respondents &#8211; have seen a rise in the number of buyers who are looking to remodel a home. This speaks to the burgeoning interest in opportunities for personalization and transformation.<\/li><li>In terms of remodeling timeline, a median of 25% of realtors have found that new homeowners who plan to remodel typically start this process within the first three months of taking ownership of their new property.<\/li><\/ul><div data-rt-embed-type='true'><h2 id=\"home-improvement-tips-for-selling-an-ugly-house\">Home Improvement Tips for Selling an Ugly House<\/h2><\/div><figure class=\"w-richtext-figure-type-image w-richtext-align-fullwidth\" style=\"max-width:4000px\" data-rt-type=\"image\" data-rt-align=\"fullwidth\" data-rt-max-width=\"4000px\"><div><img decoding=\"async\" alt=\"Comparison of a backyard pool before and after image enhancement, showcasing the transformation from murky green water to clear blue water using virtual staging techniques.\" src=\"https:\/\/virtualstaging.com\/blog\/wp-content\/uploads\/2026\/06\/6793b90b3b491c7e6765467b_663a5cb5a39336cc2ee67f6e_Examplee201-scaled.webp\" width=\"auto\" height=\"auto\" loading=\"lazy\"><\/div><figcaption><em>Image enhancement can significantly improve the visual appeal of an ugly house.<\/em><\/figcaption><\/figure><p>According to the <a href=\"https:\/\/www.nar.realtor\/research-and-statistics\/research-reports\/profile-of-home-staging\" target=\"_blank\">Profile of Home Staging by the National Association of Realtors<\/a>, the top recommended home improvement items for preparing a home for sale include:<\/p><ul><li>Decluttering: With 96% of real estate professionals in agreement, decluttering is the most vital step in preparing a property for sale. This involves organizing spaces and removing excess items to showcase a clean, spacious home. Here, digital services, such as virtual decluttering, can also be handy in creating a tidy, visually-pleasant representation of your home.<\/li><li>Thorough Cleaning: Consider undertaking a heavy-duty cleaning session, as advised by 88% of respondents. From the floors to the ceiling, ensure every corner of the house is spotless.<\/li><li>Professional Photography: Emphasized by 73% of the survey participants, this can capture and highlight the best features of your home, creating an impressive initial impression. <a href=\"https:\/\/www.virtualstaging.com\/services\/image-enhancement\" target=\"_blank\">Image enhancement<\/a> tools can also contribute to improving the overall attractiveness of your property photos.<\/li><li>Minor Repairs: Address any small maintenance issues which 72% of realtors believe can significantly enhance your property&#8217;s appeal.<\/li><li>Carpet Cleaning: Recommended by 71% of respondents, this can revive the look of your floors, dramatically improving the overall home presentation.<\/li><li>Depersonalization of the Home: This strategy, suggested by 65% of professionals, involves removing personal photographs and memorabilia, helping prospective buyers visualize the space as their own.<\/li><li>Paint Touch-ups: Recommended by 58% of professionals, this can quickly refresh the appearance of your property.<\/li><li>Wall Painting: If necessary, consider repainting your walls. Neutral colors can widen your buyer pool and provide a clean look, a step endorsed by 57% of participants.<\/li><li>Outdoor Landscaping: Improving the garden, lawn, or outdoor living space can significantly boost curb appeal, as highlighted by 50% of participants.<\/li><li>Grout Cleaning: Suggested by 30% of professionals, this detail can drastically improve the cleanliness and appearance of your tiled areas.<\/li><\/ul><p>Effectively showcasing a home isn&#8217;t merely about sweeping renovations. Instead, simple and manageable improvements, paired with innovative digital solutions, can radiate appeal and potential, helping to sell an &#8216;ugly house&#8217; fast.<\/p><figure class=\"w-richtext-figure-type-image w-richtext-align-fullwidth\" style=\"max-width:945px\" data-rt-type=\"image\" data-rt-align=\"fullwidth\" data-rt-max-width=\"945px\"><div><img decoding=\"async\" alt=\"Before and after comparison of a kitchen, showcasing digital item removal to create a cleaner, more organized space.\" src=\"https:\/\/virtualstaging.com\/blog\/wp-content\/uploads\/2026\/06\/6793b90b3b491c7e67654632_667d844d3a193231a73c87f6_image206.webp\" width=\"auto\" height=\"auto\" loading=\"lazy\"><\/div><\/figure><figure class=\"w-richtext-figure-type-image w-richtext-align-fullwidth\" style=\"max-width:945px\" data-rt-type=\"image\" data-rt-align=\"fullwidth\" data-rt-max-width=\"945px\"><div><img decoding=\"async\" alt=\"Before and after comparison of a garage, showcasing virtual decluttering to create a clean, empty space.\" src=\"https:\/\/virtualstaging.com\/blog\/wp-content\/uploads\/2026\/06\/6793b90b3b491c7e6765466f_663a5e125a8a137fe9e9e348_image207.webp\" width=\"auto\" height=\"auto\" loading=\"lazy\"><\/div><figcaption><em>Virtual decluttering transforms cluttered spaces into a clean, organized areas, enhancing visual appeal for potential buyers.<\/em><\/figcaption><\/figure><div data-rt-embed-type='true'><h2 id=\"transform-and-sell-an-ugly-house-with-virtual-staging\">Transform and Sell an Ugly House with Virtual Staging<\/h2><\/div><p>Virtual staging, however, emerges as <a href=\"https:\/\/www.virtualstaging.com\/blog\/virtual-staging-complete-guide\" target=\"_blank\">a proponent of smart innovation<\/a>, serving as a secret weapon in presenting the hidden potential of these under-the-radar homes without the <a href=\"https:\/\/www.virtualstaging.com\/blog\/virtual-staging-vs-real-staging\" target=\"_blank\">typical staging hassles<\/a>.<\/p><figure class=\"w-richtext-figure-type-image w-richtext-align-fullwidth\" style=\"max-width:3375px\" data-rt-type=\"image\" data-rt-align=\"fullwidth\" data-rt-max-width=\"3375px\"><div><img decoding=\"async\" alt=\"Virtual staging before and after: Selling an ugly house\" src=\"https:\/\/virtualstaging.com\/blog\/wp-content\/uploads\/2026\/06\/6793b90b3b491c7e67654692_667d7838b54019007b88a83c_Simple20Photocentric20Before20and20After20Instagram20Post204-scaled.webp\" width=\"auto\" height=\"auto\" loading=\"lazy\"><\/div><\/figure><p>Virtual staging shows buyers what a home <em>could<\/em> look like-without lifting a finger. It replaces outdated or mismatched furniture with clean, modern visuals, helping buyers see the potential. And since 81% of agents say staging helps sell, it\u2019s a smart, low-cost way to make any listing more appealing. <br><br>According to NAR,&nbsp;staging can be an invaluable tool &#8211; with 81% of buyers&#8217; agents agreeing that home staging makes it easier for a buyer to visualize the property as their future home. <\/p><figure class=\"w-richtext-figure-type-image w-richtext-align-fullwidth\" style=\"max-width:3375px\" data-rt-type=\"image\" data-rt-align=\"fullwidth\" data-rt-max-width=\"3375px\"><div><img decoding=\"async\" alt=\"Living room makeover with virtual staging to sell an ugly house\" src=\"https:\/\/virtualstaging.com\/blog\/wp-content\/uploads\/2026\/06\/6793b90b3b491c7e67654681_667d781a9daa29f9b97d51ef_Simple20Photocentric20Before20and20After20Instagram20Post205-scaled.webp\" width=\"auto\" height=\"auto\" loading=\"lazy\"><\/div><\/figure><p>Importantly, this isn&#8217;t just about creating appealing imagery. A significant 48% of sellers&#8217; agents have reported decreases in the time on market when the home was staged. This insight amplifies the understanding that virtual staging&#8217;s impact extends beyond aesthetics\u2014it directly influences the speed of sale.<\/p><p>Additionally, <a href=\"https:\/\/www.virtualstaging.com\/blog\/virtual-staging-cost-ultimate-guide\" target=\"_blank\">virtual staging isn&#8217;t as costly<\/a> as traditional methods. You can have virtual staging services for as low as <a href=\"https:\/\/www.virtualstaging.com\/pricing\">$24 per image<\/a>. It&#8217;s also surprisingly fast &#8211; your digitally staged images can be ready in under eight hours.<\/p><p>The crux of selling an &#8216;ugly&#8217; house fast lies in revealing its potential. With virtual staging, you&#8217;ll not only enhance aesthetically but also underscore the transformative possibilities, all set to captivate potential buyers. <\/p><div data-rt-embed-type='true'><h2 id=\"sell-an-ugly-house-faster-with-virtual-renovation\">Sell an Ugly House Faster with Virtual Renovation<\/h2><\/div><p>In the pursuit of selling an &#8216;ugly&#8217; house, showcasing the potential of a home is instrumental, and virtual renovation is an ingenious tool to achieve this. As an advanced offshoot of virtual staging, <a href=\"https:\/\/www.virtualstaging.com\/services\/virtual-renovation\" target=\"_blank\">virtual renovation<\/a> takes digital enhancements to a whole new level, turning your home\u2019s \u201cbefore\u201d into a convincing \u201cafter\u201d without doing the physical work.<\/p><figure class=\"w-richtext-figure-type-image w-richtext-align-fullwidth\" style=\"max-width:3375px\" data-rt-type=\"image\" data-rt-align=\"fullwidth\" data-rt-max-width=\"3375px\"><div><img decoding=\"async\" alt=\"Transforming a living room with virtual renovation to sell an ugly house\" src=\"https:\/\/virtualstaging.com\/blog\/wp-content\/uploads\/2026\/06\/6793b90b3b491c7e67654684_667d796164684a7b1b07a1ec_Simple20Photocentric20Before20and20After20Instagram20Post203-1-scaled.webp\" width=\"auto\" height=\"auto\" loading=\"lazy\"><\/div><\/figure><p>Partially finished basements can be transformed into cozy family dens, outdated kitchens can receive a contemporary chef&#8217;s kitchen makeover, and overgrown gardens can become pristine green havens &#8211; all through the magic of virtual renovation.<\/p><p>This technique becomes particularly powerful for home sellers and realtors targeting buyers who are eager to take on renovation projects or flip houses. Virtual renovation <a href=\"https:\/\/www.virtualstaging.com\/blog\/virtual-renovation-101\" target=\"_blank\">helps these buyers visualize<\/a> their end goal &#8211; a beautifully renovated, personalized space.<\/p><p>Despite the transformative power of virtual renovation, it comes at a remarkably cost-effective price. <a href=\"https:\/\/www.virtualstaging.com\/pricing\">At $90 per image<\/a> for interior spaces and $140 per image for exteriors, you can showcase the potential of your &#8216;ugly&#8217; house attractively and affordably, making it a favored tool for swift and successful home sales.<\/p><figure class=\"w-richtext-figure-type-image w-richtext-align-fullwidth\" style=\"max-width:3375px\" data-rt-type=\"image\" data-rt-align=\"fullwidth\" data-rt-max-width=\"3375px\"><div><img decoding=\"async\" alt=\"Digital makeover through virtual renovation to sell an ugly house\" src=\"https:\/\/virtualstaging.com\/blog\/wp-content\/uploads\/2026\/06\/6793b90b3b491c7e6765468f_667d7a14bb87a389fb533250_Simple20Photocentric20Before20and20After20Instagram20Post207-1-scaled.webp\" width=\"auto\" height=\"auto\" loading=\"lazy\"><\/div><\/figure><p>\u200d<\/p><div data-rt-embed-type='true'><h2 id=\"blueprint-for-selling-an-ugly-house\">Blueprint for Selling an Ugly House<\/h2><\/div><figure class=\"w-richtext-figure-type-image w-richtext-align-fullwidth\" style=\"max-width:2500px\" data-rt-type=\"image\" data-rt-align=\"fullwidth\" data-rt-max-width=\"2500px\"><div><img decoding=\"async\" alt=\"Infographic on how to sell an ugly house fast\" src=\"https:\/\/virtualstaging.com\/blog\/wp-content\/uploads\/2026\/06\/6793b90b3b491c7e67654677_667d7a6959ec36cf168390b0_Dark20Modern20Step20By20Step20Career20Development20Tips20Infographic201-1-scaled.webp\" width=\"auto\" height=\"auto\" loading=\"lazy\"><\/div><\/figure><div data-rt-embed-type='true'><h2 id=\"how-much-does-it-cost-to-sell-an-ugly-house\">How Much Does It Cost to Sell an Ugly House?<\/h2><\/div><p>According to Zillow and Thumbtack, the average homeowner in the U.S. spends <a href=\"https:\/\/www.zillow.com\/research\/cost-selling-house-tax-commission-23717\/\" target=\"_blank\">$20,851 to sell a house<\/a>. This cost includes a range of expenses:<\/p><p>Over two-thirds of the total cost (around $14,281 for the median-valued U.S. home) goes to transfer or sales taxes and agent commissions. These are significant expenditures that are hard to avoid when selling a property.<\/p><p>Home improvement efforts by sellers play a crucial role in the overall expense. The national average spent on professional home preparation and local moving costs amounts to $6,570.&nbsp;<\/p><p>These activities often include:<\/p><ul><li>Exterior painting ($2,600 on average)<\/li><li>Interior painting ($1,245 on average)<\/li><li>Local moving ($475 on average)<\/li><li>Full-service lawn care ($145 on average)<\/li><li>Carpet cleaning ($140 on average)<\/li><li>House cleaning ($160 on average)<\/li><\/ul><p>Out of the $6,570 spent on home improvement and preparation, home staging takes up a large chunk, with the national average cost around $1,805. However, digital innovation now provides budget-friendly options in <a href=\"https:\/\/www.virtualstaging.com\/\">virtual staging<\/a> and renovation.<\/p><p>Specifically, virtual staging services come at a cost of only $24 per image. If we assume a typical home requires five rooms to be staged, that&#8217;s a total of just $120 ($24 x 5) for virtual staging.<\/p><blockquote>Compare this to the traditional staging cost of $1,805, and you&#8217;re looking at significant savings of over 93%.<\/blockquote><p>On the other hand, if you want to showcase your home&#8217;s renovation potential, virtual renovation services are available <a href=\"https:\/\/www.virtualstaging.com\/pricing\">at $90 per image<\/a>. This provides potential buyers with a compelling vision of what the property could become, at a fraction of the cost of actual renovations.<\/p><p>The average cost for hiring a photographer with moderate experience is around <a href=\"https:\/\/www.rubyhome.com\/blog\/real-estate-photography-prices\/\" target=\"_blank\">$170 to $230<\/a>. Considering the vital role it plays in marketing your property, it can be viewed as a worthwhile investment.<\/p><p>Running Facebook or Instagram ads for a property usually costs $50\u2013$250\/month per platform, depending on targeting and goals. Advanced campaigns may cost more. <\/p><p>These are typical ranges when using professional help, but costs vary based on your home\u2019s condition, local market, and improvements made. Nearly 80% of sellers make at least one upgrade before listing.<\/p><div data-rt-embed-type='true'><div class=\"cost-table\">\n \u00a0 \u00a0<h2>Cost Breakdown for Selling an Ugly House<\/h2>\n \u00a0 \u00a0<table>\n \u00a0 \u00a0 \u00a0 \u00a0<thead>\n \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<tr>\n \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<th>Expense Category<\/th>\n \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<th>Average Cost<\/th>\n \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<\/tr>\n \u00a0 \u00a0 \u00a0 \u00a0<\/thead>\n \u00a0 \u00a0 \u00a0 \u00a0<tbody>\n \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<tr>\n \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<td>Transfer\/Sales Taxes &#038; Agent Fees<\/td>\n \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<td>$14,281<\/td>\n \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<\/tr>\n \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<tr>\n \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<td>Home Improvement &#038; Preparation:<\/td>\n \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<td>$6,570<\/td>\n \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<\/tr>\n \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<tr>\n \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<td>-Exterior Painting<\/td>\n \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<td>$2,600<\/td>\n \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<\/tr>\n \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<tr>\n \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<td>-Interior Painting<\/td>\n \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<td>$1,245<\/td>\n \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<\/tr>\n \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<tr>\n \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<td>-Local Moving<\/td>\n \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<td>$475<\/td>\n \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<\/tr>\n \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<tr>\n \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<td>-Full-Service Lawn Care<\/td>\n \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<td>$145<\/td>\n \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<\/tr>\n \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<tr>\n \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<td>-Carpet Cleaning<\/td>\n \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<td>$140<\/td>\n \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<\/tr>\n \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<tr>\n \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<td>-House Cleaning<\/td>\n \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<td>$160<\/td>\n \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<\/tr>\n \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<tr>\n \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<td>-Traditional Home Staging<\/td>\n \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<td>$1,805<\/td>\n \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<\/tr>\n \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<tr>\n \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<td>Virtual Staging (per image)<\/td>\n \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<td>$24<\/td>\n \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<\/tr>\n \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<tr>\n \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<td>Virtual Renovation (per image)<\/td>\n \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<td>$90<\/td>\n \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<\/tr>\n \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<tr>\n \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<td>Professional Photography<\/td>\n \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<td>$170 &#8211; $230<\/td>\n \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<\/tr>\n \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<tr>\n \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<td>Facebook\/Instagram Ads (per month)<\/td>\n \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<td>$50 &#8211; $250<\/td>\n \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<\/tr>\n \u00a0 \u00a0 \u00a0 \u00a0<\/tbody>\n \u00a0 \u00a0<\/table>\n<\/div>\n<style>\n.cost-table {\n \u00a0 \u00a0margin: 20px 0;\n \u00a0 \u00a0border-collapse: collapse;\n \u00a0 \u00a0width: 100%;\n}\n\n.cost-table h2 {\n \u00a0 \u00a0font-size: 1.5em;\n \u00a0 \u00a0color: #273F5C;\n \u00a0 \u00a0margin-bottom: 10px;\n}\n\n.cost-table table {\n \u00a0 \u00a0width: 100%;\n \u00a0 \u00a0border: 1px solid #ddd;\n \u00a0 \u00a0border-collapse: collapse;\n}\n\n.cost-table th, .cost-table td {\n \u00a0 \u00a0border: 1px solid #ddd;\n \u00a0 \u00a0padding: 8px;\n \u00a0 \u00a0text-align: left;\n}\n\n.cost-table th {\n \u00a0 \u00a0background-color: #f9f9f9;\n \u00a0 \u00a0font-weight: bold;\n}\n\n.cost-table tr:nth-child(even) {\n \u00a0 \u00a0background-color: #f1f1f1;\n}\n\n.cost-table tr:hover {\n \u00a0 \u00a0background-color: #ddd;\n}\n\n.cost-table th, .cost-table td {\n \u00a0 \u00a0padding: 12px;\n}\n<\/style><\/div><h2>Final Thoughts on Selling an Ugly House<\/h2><figure class=\"w-richtext-figure-type-image w-richtext-align-fullwidth\" style=\"max-width:3375px\" data-rt-type=\"image\" data-rt-align=\"fullwidth\" data-rt-max-width=\"3375px\"><div><img decoding=\"async\" alt=\"Virtual renovation to sell an ugly house: Before and after bathroom transformation\" src=\"https:\/\/virtualstaging.com\/blog\/wp-content\/uploads\/2026\/06\/6793b90b3b491c7e6765468c_667d7b2ccadd87f2a06bd665_Simple20Photocentric20Before20and20After20Instagram20Post202-scaled.webp\" width=\"auto\" height=\"auto\" loading=\"lazy\"><\/div><\/figure><p>Selling an \u201cugly\u201d house might feel tough at first, but with the right approach, it\u2019s totally doable, and even profitable. Use affordable tools like <a href=\"https:\/\/www.virtualstaging.com\/\" target=\"_blank\">virtual staging<\/a> and <a href=\"https:\/\/www.virtualstaging.com\/services\/virtual-renovation\" target=\"_blank\">renovation<\/a> services, to improve how your home looks, and run targeted social media ads to reach more buyers. Ultimately, mixing traditional improvements with smart digital tools will help you show off the home\u2019s potential and sell faster.<br><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Sell an &#8216;ugly&#8217; house with cost-effective strategies like virtual staging and social media ads to attract buyers and boost appeal.<\/p>\n","protected":false},"author":6,"featured_media":5666,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","_seopress_robots_follow":"","_seopress_robots_imageindex":"","_seopress_robots_snippet":"","_seopress_robots_primary_cat":"0","_seopress_robots_breadcrumbs":"","_seopress_robots_freeze_modified_date":"","_seopress_robots_custom_modified_date":"","_seopress_robots_canonical":"","_seopress_social_fb_title":"","_seopress_social_fb_desc":"","_seopress_social_fb_img":"","_seopress_social_fb_img_attachment_id":0,"_seopress_social_fb_img_width":0,"_seopress_social_fb_img_height":0,"_seopress_social_twitter_title":"","_seopress_social_twitter_desc":"","_seopress_social_twitter_img":"","_seopress_social_twitter_img_attachment_id":0,"_seopress_social_twitter_img_width":0,"_seopress_social_twitter_img_height":0,"_seopress_redirections_value":"","_seopress_redirections_enabled":"","_seopress_redirections_enabled_regex":"","_seopress_redirections_logged_status":"","_seopress_redirections_param":"","_seopress_redirections_type":0,"_seopress_analysis_target_kw":"","_seopress_news_disabled":"","_seopress_video_disabled":"","_seopress_video":[],"_seopress_pro_schemas_manual":[],"_seopress_pro_rich_snippets_disable_all":"","_seopress_pro_rich_snippets_disable":[],"_seopress_pro_schemas":[],"footnotes":""},"categories":[5],"tags":[],"class_list":["post-5295","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-virtual-staging"],"_links":{"self":[{"href":"https:\/\/virtualstaging.com\/blog\/wp-json\/wp\/v2\/posts\/5295","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/virtualstaging.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/virtualstaging.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/virtualstaging.com\/blog\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/virtualstaging.com\/blog\/wp-json\/wp\/v2\/comments?post=5295"}],"version-history":[{"count":3,"href":"https:\/\/virtualstaging.com\/blog\/wp-json\/wp\/v2\/posts\/5295\/revisions"}],"predecessor-version":[{"id":5311,"href":"https:\/\/virtualstaging.com\/blog\/wp-json\/wp\/v2\/posts\/5295\/revisions\/5311"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/virtualstaging.com\/blog\/wp-json\/wp\/v2\/media\/5666"}],"wp:attachment":[{"href":"https:\/\/virtualstaging.com\/blog\/wp-json\/wp\/v2\/media?parent=5295"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/virtualstaging.com\/blog\/wp-json\/wp\/v2\/categories?post=5295"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/virtualstaging.com\/blog\/wp-json\/wp\/v2\/tags?post=5295"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}